Monthly Archives: November 2017

AFS Serves the Forbes Top 25 F&B Companies

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Used with attribution from Forbes.com AFS Technologies purpose-built consumer goods software drives efficiencies at 7 of the Top 10 and half of the Top 25 Forbes global food & beverage & tobacco companies. So Why Aren’t You A Customer?

IFMA President’s Conference Recap

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I spent a good portion of last week in Phoenix AZ, attending the sessions offered at the IFMA President’s Conference. I listened intently to industry experts as they all provided an independent piece of the puzzle that is the future of foodservice. With little competition to be mentioned, data headlined the conference and is projected

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Why is Trade Spending Such A Pain?

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A trade spending P&L value equal to 15% of gross revenue is pretty common in highly competitive, commodity categories.  How have we gotten here?  Why is it such a painful topic to address?  There are many business factors that influence this (e.g. product performance, consumer preference, assortment, eCommerce, economy, environment).  I am going to focus

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CPG Trade Spending: An Ounce of Prevention is Worth a Pound of Cure

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…Or so the proverb tells us.  But with so many challenges with trade spending and so many mature solutions in the CPG trade planning and trade spending space, why do so many companies not make the switch from reactive treatment to preventative measures?  AFS Technologies serves many consumer goods companies and users with it’s TPM

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AFS TPM Retail Solution Receives a Best-In-Class Field Analytics/Insight Distinction from the Promotion Optimization Institute

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Phoenix, Ariz. November 1st, 2017 – AFS Technologies, a leading global provider of software solutions purpose-built for consumer goods companies was recognized for “Best-in-Class Field Analytics/Insight” in the TPx Vendor Panorama 2017, published by the analyst firm Promotion Optimization Institute (POI). In the TPx Vendor Panorama 2017, AFS TPM Retail received “Above Average” ratings for

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