The POP Company is part of AFS Technologies

AFS Technologies Inc. announced it has completed the acquisition of The POP Company (TPC), the premier provider of cloud-based sales force automation and retail execution solutions with customers in Asia, Australia , New Zealand and Russia.

The POP Company develops web based tools and mobile applications for in-store sales execution. Its products include Command Centre, a tool for coordinating activities; POPplanning, tool that enables users to segment customers, create sales territories and routes, and plan promotions; POPexecution, mobile application that enables field teams to receive instructions, access information, and give reports through mobile phones; POPmonitor, a reporting and analysis tool; POPdatabase, a data hosting system; and POPDI, an integration tool that enables to merge multiple disparate data sources and consolidate them in POPdatabase. The company was founded in 2006 and is based in Singapore. As of December 2, 2014, The POP Company Pte. Ltd. operates as a subsidiary of AFS Technologies.

To find out more about the new AFS Retail Execution functions and features please visit the AFS Retail Execution section of our website.