AFS Technologies and CDH North America Announce Combined Solution to Address Unique Finance and Sales Challenges of Foodservice Manufacturers

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Phoenix, AZ September 25, 2014 – AFS Technologies, the global leader for Trade Promotion Management solutions to the Foodservice industry, and CHD North America, LLC announce the availability of a new solution based upon their strategic partnership to provide Foodservice manufacturers unprecedented sales insight into their operator unit data through TradePro Foodservice and Discovery G2 reporting.

AFS TPM Foodservice customers can leverage Operator Unit Level reporting to analyze Compliance for GPO’s and Commercial Accounts at the contract, category and SKU level.  This reporting is focused specifically to help manufacturers address two major challenges within both finance and sales:

  • Multi-Dip Reporting – operator units receiving a product during a given month for different GPO’s or Headquarter Operators by the same distributor
  • Sales Void Reporting – identifying who bought in one period but not another, and who is buying one product but not another.

By integrating AFS’s Sales Void Opportunity and Discovery G2 sales insights and reporting with CHD Expert operator attributes (size, volume, cuisine and segment), manufacturers will have an

unparalleled operator data reporting solution available to them to address these challenging issues.

“The combined solution collects and manages disparate data sources from manufacturers, distributors and operators and combines this with the rich metric data from CHD,” said Cathy Kearns, CHD GM. “Additionally, the combination of data and easy-to-use solution provides an incredibly rich and intelligent application, by which sales can begin to segment and target Operator opportunities.”

About AFS Technologies Inc.

AFS Technologies (AFS) is the only global, end-to-end solutions provider of business enterprise and on-demand software solutions for the Food, Beverage, Consumer Packaged Goods and Supply Chain industries. With over 29 years of industry-leading experience, AFS serves over 1,500 customers of all sizes, in more than 40 countries, with innovative, integrated and scalable products proven to automate processes, streamline data, expand visibility, reduce costs and drive sales growth. To learn more about AFS, please view this video or visit

About CHD North America

CHD Expert is the worldwide leader in collecting, managing and analyzing data for the Away-from-Home Global Foodservice Market. For more than 10 years CHD Expert has been dedicated to support Foodservice channel members in providing a global vision and an in-depth understanding of the industry (in Europe, North America, and Asia Pacific). Our objective is to support food service providers in their sales and marketing strategies by providing the most comprehensive and accurate foodservice census, housing operator intelligence for more than 4 million operators worldwide. For additional information, please visit or call 1-888-CHD-0154.