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Phoenix, AZ, Dec 30, 2014 – Slattery Marketing, the largest volume independent corporate brand grocery broker in the New York-New Jersey area, has chosen to implement a comprehensive web-based ERP and database management solution from AFS Technologies, Inc. Designed specifically for the unique needs of Sales Agents, the AFS GenWeb™ and AFS Data Exchange solutions will provide Slattery Marketing with integrated core functionality, extensive Electronic Data Interchange (EDI) capabilities and streamlined data synchronization.

With its core focus on world-class software solutions to advance operational efficiencies for the Food & Beverage industry, AFS Technologies will enable Slattery Marketing to receive, process, and transmit orders and invoices via EDI to communicate with its principals, customers and partners more efficiently. The New Jersey-based Broker will also benefit from the solution’s extensive out-of-the-box reporting functionality to better manage daily operations and analyze critical business data. A partnership with AFS Technologies will further empower Slattery Marketing with knowledgeable implementation teams, industry best practices and domain expertise.

“As a small, independent corporate brands-focused food broker, Slattery Marketing has always strived to utilize the latest information systems and order processing technologies available to compete with the large national brokers,” says Michael Slattery Jr., Managing Director for Slattery Marketing. “The GenWeb system from AFS Technologies is the next step in our continued effort to stay ahead of the technology curve. It allows us to better represent our principals and make more informed decisions in presenting programs to our customers.”

About AFS Technologies

AFS Technologies (AFS) the global provider of solutions purpose built for consumer packaged goods (CPG) companies. We are committed to efficiencies in trade spend, retail execution and supply chain. With 30 years of experience, AFS serves more than 1,500 customers of all sizes, in more than 40 countries, with innovative and configurable solutions that are proven to optimize your potential with automated processes, improved productivity and rapid time to value.

To learn more about AFS, visit

About Slattery Marketing
Slattery Marketing was founded in 1980 and set out to carve a niche in the corporate brand grocery business. Building on a reputation for competence and integrity, Slattery Marketing has grown into what is generally recognized as the largest volume independent corporate brand grocery broker in the New York-New Jersey area. In recent years, the company has taken advantage of the massive consolidation in the food brokerage industry to position itself as the “go to” company when local knowledge and established relationships are important to a supplier’s marketing effort. Leveraging the equity developed as corporate brand brokers, Slattery Marketing has used the same skills and expertise to grow a significant business on branded and controlled label products. For more information, visit

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Media Contact:
Ian Faith
Director of Marketing, AFS Technologies