Consumer goods manufacturers continue to spend a significant portion of their budgets managing promotions and price reductions as a part of collaborative efforts with retail partners. CIOs have many good choices as they work with colleagues in sales and marketing to identify the best solution.
Learn about AFS Trade Promotion Management and Optimization
Efficient manufacturing professionals know that their largest expenditure, Trade Promotion, can’t be successfully managed on spreadsheets, it needs to be managed effectively utilizing a tool that provides a single source of truth. AFS Trade Promotion Management Site.