AFS TPM Retail Solution Receives a Best-In-Class Field Analytics/Insight Distinction from the Promotion Optimization Institute

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Phoenix, Ariz. November 1st, 2017 – AFS Technologies, a leading global provider of software solutions purpose-built for consumer goods companies was recognized for “Best-in-Class Field Analytics/Insight” in the TPx Vendor Panorama 2017, published by the analyst firm Promotion Optimization Institute (POI).

In the TPx Vendor Panorama 2017, AFS TPM Retail received “Above Average” ratings for Product Aptness & Flexibility, TPM Functionality, TPO Completeness, User Experience, Analytical Capabilities, Product Vision, Responsiveness & Track Record, Market Understanding, Vertical/Industry Strategy, & Company Vision.

“AFS delivers an end-to-end set of offerings from ERP, to business intelligence (BI), to TPx, to retail execution. Also, deep industry experience since the vast majority of clients are in the consumer goods industry,” said POI Partner and analyst report author, Dale Hagemeyer. “Particularly noteworthy is that the solution is very well-rounded. There just aren’t any significant deficiencies. Some vendors with Best-in-Class distinctions in some areas also have glaring deficiencies in others. AFS is among a few vendors that are solid across the entire TPx spectrum.” Hagemeyer continued, “AFS is one of few providers offering TPO to tier 2 and 3 companies. Also, one of the few vendors offering best-of-breed retail execution as well as TPx. Adding machine learning to the business process with recommendations puts it well ahead of its competitors.”

Read the POI TPx Vendor Panorama 2017


About AFS TPM Retail
AFS TPM Retail makes consumer goods sales, finance, and operations professionals more efficient and arms them with the insights they need to drive better financial outcomes. More than 20,000 users across 120+ companies use AFS TPM Retail to manage all aspects of the trade planning process: objective setting, account planning, settlement, & analysis.

About AFS Technologies
AFS Technologies (AFS) is the leading provider of software solutions purpose-built for consumer goods companies. We are committed to generating improved outcomes at the point of purchase coupled with generating efficiencies in trade spend, retail execution and supply chain. With experience developed over its 31-year history, AFS serves more than 1,100 customers of all sizes in more than 50 countries around the world. The AFS products are innovative, configurable solutions that are proven to optimize your potential with automated processes, improved productivity and rapid time to value.


About the Promotion Optimization Institute
POI brings together manufacturers, retailers, solution providers, analysts, academics, and other industry leaders with the specific objective of collaboratively improving the promotion and distribution of consumer goods. Members of POI share cross-functional best practices in both structured and informal settings.

Additionally, members benefit through our industry alliances, the Certified Collaborative Marketer (CCM)™ program, and industry-leading summits around the globe.

POI aims to instill a financial and metrics-based discipline not typically found with other trade groups. The goal of our innovative approach is collaborative promotion optimization. The focus is on the customer/shopper through sales, marketing, and merchandising strategies.

Executive advisory boards keep us apprised of industry needs and help us provide desired outcomes for members, sponsors, and academia.


Media Contact:
Ian Faith
Global Marketing, AFS Technologies
+1 602-424-8732