Join Sheryle Blasko, formerly a Business Analyst at Kraft Heinz Foods, as she looks at how four Tier 1 & 2 CPG companies use strategy, automation and control to drive growth in their foodservice businesses.
Hear from Daniel Friedrich, Nestle Global Business Solutions Manager. Robert Krone, Director of Foodservice Finance at Dannon. John Kittle, Vice President Business Planning and Development for Popcorn, Indiana, LLC. Jeff Rose, Vice President of Sales at Gehl Foods.
All 4 were panelists at the AFS 2015 User Conference and sat down to discuss and take questions on the topic of Trade Promotion Management.