CGT Study Explores the Human Element of Trade Promotion Management And The Missed Opportunity Hidden In The Data
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Phoenix, AZ– January 6, 2015 – AFS Technologies, (AFS) the global provider of solutions purpose-built for consumer packaged goods (CPG) companies, teamed with Consumer Goods Technology (CGT) to explore the human element of TPM and better understand how well systems are actually being used and by whom to manage trade spend and deductions. The study